Do you want to know how to increase the number of likes on your Instagram posts? You probably do.
Don’t buy them under any circumstances is the short answer. Never, ever do it. If you violate Instagram’s TOS by purchasing likes, your account may be reported and perhaps deleted.
Spend some effort on producing excellent content that readers will want to share.
Are Instagram likes still relevant?
In a nutshell, yes. Likes are really important if you use Instagram.
Instagram has begun testing a new feature in 2019 where the app would not display the like count for a post in certain locations.
Instagram’s Head Adam Mosseri has stated that this move was made to safeguard the platform’s users’ emotional well-being. Instagram’s goal in hiding like numbers was to create a more positive and less competitive environment for its users.
Some people appreciated not feeling the need to keep up with the like numbers of other users, but others felt excluded from popular content.
In response, Instagram implemented a setting in May 2021 that allowed users to conceal their number of likes for individual posts or for their whole feed.
The truth is, the Instagram algorithm will continue to boost photos that have a lot of activity (including likes), whether or not we can see them.
Put proper hashtags into use
Your post (or Story) will be displayed on the hashtag’s website when you use it.
It can also be seen by individuals who follow the corresponding hashtag (even if they don’t follow you personally).
Cartoon Network has added #mychildhood and #nostalgia hashtags to this post. The post will show up on the sites dedicated to each relevant hashtag because of this.
Caption your photos with flair.
Although Instagram allows up to 2,200 characters, that doesn’t mean you should use them all. However, if going all out is more effective for you, by all means do so!
However, whether short or long, your Instagram captions must be interesting enough to encourage viewers to click the “like” button.
Instagram captions that really get people to take action are chock full of interesting details and personal touches.
When it comes to writing engagingly detailed Instagram captions, National Geographic is unrivalled. They can increase interaction rates thanks to the informative and engaging manner they frame their photographs.
Label important users
The point of tagging is to express appreciation, whether for a company you’re wearing, a partner, a friend, or someone you look up to.
Tagging a person or business in an Instagram post makes it visible to that person or business’s followers as well as your own. Sometimes, the audience of that person (or of that brand) will also see it.
Model Ebonee Davis thanked the people who helped her get ready for an occasion by tagging her makeup artist and hairdresser. It was her way of expressing appreciation, but it also raised the possibility that those Instagrammers’ followers might notice her.
Put in your GPS coordinates
Tagging your location has uses beyond simply boasting about the amazing locations you’ve been. Adding your location to your postings is another way to be noticed.
Publish at optimal times
Instagram posts aren’t shown in reverse chronological order by default, although newer content is given more weight. Knowing when your target audience will be online is crucial for reaching them with your content.
Each company has a unique window of opportunity for maximum interaction; to find out when your brand’s posts performed best, examine your data.
While there is no one “best” time to post to Instagram, we ran some testing and discovered that 11 AM on Wednesdays tends to get the most engagement.
Share visually appealing images
Photographic art predates its use as a promotional tool. We also occasionally try to upload photographs that are of greater quality than we really achieved.
You may do that, but Instagram doesn’t really value “decent” photos. Raise your standards, please.
This may necessitate enrolling in a photography class, making an investment in higher-quality equipment, or studying the techniques employed by professional photographers.
Talk to other users
To better serve its users, Instagram prioritises content from accounts with strong ties to one another.
Increase your visibility on Instagram by actively engaging with other users by like, commenting, and sharing their images.
Distribute content made by users
Engaging with and converting your audience is a breeze when you share content made by them.
As a follower, it’s exciting to see yourself included on the Instagram page of a company you admire. Brands benefit greatly from user-generated content since it provides social evidence to other customers that the brand’s product or service is indeed of high quality.
Publish exclusive, behind-the-scenes material
Showing off your brand new product to your followers is a great opportunity to let your guard down and share the struggles you had along the way.
Giving your audience a glimpse inside the production process (photo shoots, packing, distribution, etc.) is a good idea since people enjoy seeing how things are produced.